Wellbeing & Stimulation Brand Executive | BAT plc Jobs in London
Position: Wellbeing & Stimulation Brand Executive
London, United Kingdom
As part of this Beyond Nicotine division, you’ll be responsible for supporting the planning, development, and scaling of a strategy that drives an innovative portfolio of powerful global brands. Reporting to the Global Head of Wellbeing and Stimulation
- Support the planning and development of the key brand marketing mix elements essential to driving the Global brand’s strategy and growth (1-3yr horizon)
- Work with high performing creative agencies to deliver manifestos, brand standards and activation toolkits to support launch of W&S brands in lead markets
- Collaborate with Digital Marketing teams to ensure the brand strategy is effectively deployed in social and D2C channels with clear proposition and channel activation plan
- Resilient, flexible, and confident to work in a fast-paced dynamic environment
- Strong analytic skills & logical/creative thinking
- Shown a broad understanding of quantitative and qualitative marketing research techniques
- Strong interpersonal, communication and influencing skills
- Experience in communications, PR, agency management, and digital are key to this role
For more details, please scroll down & see the details.
British American Tobacco
|Title||Wellbeing & Stimulation Brand Executive | BAT plc Jobs in London|
|Hiring Organization||British American Tobacco plc|
|Job Location||Globe House – London, UK|
|Employment Type||Full Time|
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