Wellbeing & Stimulation Brand Executive | BAT plc Jobs in London

Wellbeing & Stimulation Brand Executive | BAT plc Jobs in London

Position: Wellbeing & Stimulation Brand Executive
London, United Kingdom
As part of this Beyond Nicotine division, you’ll be responsible for supporting the planning, development, and scaling of a strategy that drives an innovative portfolio of powerful global brands. Reporting to the Global Head of Wellbeing and Stimulation


  • Support the planning and development of the key brand marketing mix elements essential to driving the Global brand’s strategy and growth (1-3yr horizon)
  • Work with high performing creative agencies to deliver manifestos, brand standards and activation toolkits to support launch of W&S brands in lead markets
  • Collaborate with Digital Marketing teams to ensure the brand strategy is effectively deployed in social and D2C channels with clear proposition and channel activation plan


  • Resilient, flexible, and confident to work in a fast-paced dynamic environment
  • Strong analytic skills & logical/creative thinking
  • Shown a broad understanding of quantitative and qualitative marketing research techniques
  • Strong interpersonal, communication and influencing skills
  • Experience in communications, PR, agency management, and digital are key to this role

For more details, please scroll down & see the details.

British American Tobacco

TitleWellbeing & Stimulation Brand Executive | BAT plc Jobs in London
Hiring OrganizationBritish American Tobacco plc 
Job LocationGlobe House – London, UK
Date PostedMar/07/2022
Base SalaryGBP
Employment TypeFull Time
Valid UntilN/A

BAT Jobs Mar 2022

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