Promotion Lead @ Nestlé | Dubai UAE

Promotion Lead @ Nestlé | Dubai UAE

Promotion Lead @ Nestlé | Dubai UAE

Promotion Lead
Full Time
Dubai, UAE

Employer Description
Cereal Partners Worldwide (CPW) is a leading global breakfast cereal company and the maker of Nestlé breakfast cereals, including global favourites such as NESQUIK®,FITNESS®, CHEERIOS® and CHOCAPIC®. With more than 50 brands to suit all ages and lifestyles, we strive to make breakfast better with convenient, tasty and nutritious food that helps people start their day in the best possible way. 

Job Description
Define the CPW AMA (Cereal Partners Worldwide – Asia Middle East & Africa) Regional promotion strategy supported by 2 layers of plan makers: Global consumer promotions and Regional consumer promotions.
Adapt Global consumer promotion programs to the Region in order to deliver incremental sales through off-shelf visibility and communication (ATL and BTL).
Build Regional consumer promotion programs in collaboration with the Markets and with Regional Brand Managers (e.g. KOKO KRUNCH or GOLD Brands) in order to deliver incremental sales through off-shelf visibility and communication (ATL and BTL).
For both Global and Regional consumer promotions: create the marketing communication kits for the Markets’ needs in the Region and deliver on both the promotion partners requirements and also the brand purpose and pursuits.

Responsibilities:

  1. Define the Shopper and Consumer Insights in order to define what would be the most effective Promotions in Markets of AMA Region (supported by CI Regional Lead)
  2. Define each year the 1 Pager Promotion Strategy for AMA Region taking into consideration the performance of last year promotional activities and supported by 2 layers of plan makers: Global consumer promotions and Regional consumer promotions
  3. Adapt and Implement the annual Global promotion plan in the Markets of the Region
  4. Create Regional promotions in collaboration with the Markets of the Region and with Regional Brand Managers (e.g. KOKO KRUNCH or GOLD Brands)
  5. Deliver & Manage promotion execution and performance

Requirements:

  1. Strong project management experience in a matrix organization
  2. Previous cross functional team experience and high work capacity 
  3. Excellent oral and written communication skills (fluent English is required)
  4. Regional experience is a plus (Familiarity on campaigns in Asia and Europe is also a plus)

For more details, please scroll down & see the details.

Nestlé – UAE

TitlePromotion Lead @ Nestlé | Dubai UAE                     
Hiring OrganizationNestlé
Job LocationDubai, UAE
Date PostedJan/05/2021
Base SalaryAED
DescriptionListed below
Employment TypeFull Time
Valid UntilJan/16/2021

Nestlé Jobs Jan 2021

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    *This Jobs was Originally Posted on Nestlé Job Site..

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