Marketing Manager
Job: Full Time
Dubai, UAE

Job Description
Reporting to the Head of Marketing – TV and Sound Devices, the Senior Marketing Manager will be responsible for developing and executing marketing strategies for TV and Sound Devices in the region to establish and maintain a unique brand image as well as support the achievement of the local business objectives

Responsibilities:

• Design the Marketing Strategy for each product launch, lead the necessary internal alignment within the internal & external teams involved, define and own the Objectives, Goals, Strategies and Measures (KPIs)
• Design and activate an Integrated Marketing Communication plan spanning from ATL to Retail & E-commerce with direct oversight of Paid and Owned Channels planning and execution
• Lead and coordinate internal cross-functional teams as well as lead the external media and creative agencies, and third-party partners
• Provide the guidance required for the production and activation of tactics across multiple channels including TVC, Digital, Social, CRM, OOH, e-Commerce, and other channels as needed

Requirements:

• Bachelor’s Degree with 10+ years of experience or Master’s Degree with 8+ years of experience building and executing integrated marketing strategies in consumer-centered organizations (experiences in the Electronics or Tech business is a plus)

For more details, please scroll down & see the details.

Samsung Electronics